MISSY MEYER’S SNARKY MUSINGS ABOUT TRADEMARKS, COPYRIGHT, LICENSING, AND OTHER IP!

Trademark Tuesday – New and Cancelled Marks – December 7, 2021

How is it December already? Daytime temps are getting into the mid-70s here in the desert (25°c), so it’s time to break out my sweatshirts. On the trademark front, we have a weirdly even 800 newbies this week, and a very generous 484 cancellations. They’re still clearing out a TON of marks for known brands, for whatever weird reason. (I’m sure I could find out the reason; I’m just too lazy to research right now.)

 


PART 1: NEW REGISTRATIONS

#BOOCREWCovers both t-shirts and … online social networks for stationary bike enthusiasts? That’s quite a combo.
BE THE CHEF
BE YOUR OWN VIBEGoes right below BE YOUR OWN GOAT and BE YOUR OWN HERO. Feels like this might be the new STAY X.
BOSSIN AINT EASYApparently apostrophes ain’t easy either.
CAMO TOE [Supplemental] – Gross. But clever. But gross.
CHARGED UP
CLEARLY FEMALEWhere the slogan appears to be: “Mirror checking is a must.” 😬
EXTRA POINT
FAB-BOW-LOUSRegistered for headwear and headbands, of course.
FREEDOM OVER FAILURE
GET NAKED. MAKE ART.I guess that would keep me from getting paint on my clothes…
HANDLE YOUR HUSTLEFirst time I’ve seen “drawers as clothing” in the goods list. Does that mean underwear? Feels archaic.
HEAVEN LISTEDI don’t quite get this one.  Is there, like, a VIP list for heaven?
I HAVE DIS ABILITY TO BE GREAT
I’M NOT JUST TAKING A KNEE, I’M TAKING A STAND
IF IT AIN’T TACTICAL, IT AIN’T PRACTICAL.The middle of the list this week is all long phrases that likely don’t indicate a source of goods.
INNOCENT MONSTERS
JUST KEEP WINNING
LEAD BY LIVINGLove the specimens where a hang tag is clearly hand-written. 🙄
LIFE IS EASIER IN CHURCH.Is it? But where do you sleep? Or get groceries?
MADE IT THROUGH THE STRUGGLE
MAMA’S MINI
MISCREANTThis feels like one of those old-timey words that needs to come back into style.
NO HUMAN IS LIMITEDThis mark owner clearly has not met me.
REBEL GEEK
ROOKIE – Seriously? Another shocking common single word.  And all their specimens say ROOKIE USA. 
SALT GUYS RULE [Supplemental]
YOGA HERO
YOUR MOM CARES

I was surprised to see DILLY DILLY on this week’s list; Budweiser beer used it in their ads 4 years ago. And indeed, they applied for this mark 4 years ago! Now it’s finally registered, long after the phrase has faded into obscurity. (As opposed to those “wazzup” ads from 20 years ago, which will stick in my brain forever.)

 


PART 2: CANCELLED MARKS

(Standard disclaimer: Always double-check these words and phrases before using them in your designs, to make sure there isn’t a separate registration that is still live and active. Some marks have multiple registrations!)

BABY BEGINNINGS
BRIGHT FUTURE
DIVE GODDESS
FISH OUT OF WATER
GOD LOVES EVERYONE…This feels incomplete to me.  Like it should be followed by a “but” or “except”.
GOOD ENOUGH TO EAT
I’M THE BIG BROTHER *
I’M THE BIG SISTER *Both of these were on the spreadsheet, and have now been removed.  Huzzah!
KEEP YOUR HEAD IN THE GAME
OVERDRIVE
SALVATION
SECRET SURFER
SERENGETI
SOAPAll of the specimens appear to be shoes, but they included t-shirts in the registration. 🤔
SOMETIMES BEING NAUGHTY IS NICE! [Supplemental]
VISITOR

 


Note: This is a curated list, and may not include all marks that affect you or your business.

As always, the new marks have been added to my ginormous spreadsheet; please check it out for a shockingly large list of registered trademarks!

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