Numbers are light this week: 620 newly registered marks and 352 cancellations in class 025. But the cancellation list is loaded with great stuff!
Note: These new marks are now fully registered and active! These lists are compiled from the Trademark Official Gazette, which publishes lists of the newest registered marks every week. (Some of these are legitimate brand names! I’ve included them on this list because those brand names are also words or phrases that may be used on the goods in question by crafters and makers.)
PART 1: NEW REGISTRATIONS
BAGELS DON’T COUNT AS CARBS – But they do count as friggin’ delicious.
BE THE THUNDER
BEAUTIFUL BASTARD – Feels like a Kelly Clarkson song title.
BLUFF EVERYONE – OMG, I just realized: now that I no longer live in the USA, I can play online poker again!
BOYS WEAR PINK
CACTUS COAST – Contrary to popular belief, many species of cactus can be found near coastlines!
COACH LASSO – But you weren’t using this anyway, right?
DO NOTHING AVERAGE – This feels like a weird way to phrase it.
DON’T FORGET YOUR EDGES!
ENDLESS BUMMER – Aw, jeez, this is an actual clever take on “endless summer.”
FRIENDS & ENEMIES
GOLIATH – I put this in the names section of the spreadsheet. Anyone know anyone named Goliath?
HOLY FLOCK – It’s a Nashville hot chicken restaurant.
I AM THE GYM – Just pick me up repeatedly!
IT’S NOT EASY [Supplemental]
JESUS IS SUPERCALIFRAGILIS TICEXPIALIDOCIOUS – You HAD to know that this one has a bad specimen.
MANDATORY GOLF FRIDAY
MULLIGAN’S ISLAND – Ah, golf puns. Can’t get enough of them.
NEAT DUDE – Unclear if “neat” means the dude is “tidy” or if he’s “nifty.”
NORTH POLE NATION
PAR STAR – Three golf marks in one week! One day I’m going to break golf out into its own spreadsheet category.
PORT LIFE – I wonder how many weeks it’s been since we didn’t have an X LIFE mark.
REEL OPPORTUNITIES – Hmm. Maybe I’ll put bad fishing puns in with the bad golfing puns.
SNEAKER QUEENS – I’m not a big sneaker person, but I did just get a new pair of Chucks.
SPEAK BIBLE TO ME – You really don’t want me to. I’ll pick all of the most absurd verses.
TRACTOR BABY – Folks, don’t let your babies drive tractors.
TRAIN HARD. SUCK LESS. – Rude.
TRAIN LIKE YOU GIVE A F#CK – Less so, but still … kinda rude.
TRUST YOUR WORK
YIPPEE – Thank goodness, “huzzah” and “hooray” are still unregistered.
YOU MAKE TODAY BETTER
PART 1-B: OLDER REGISTERED MARKS I DISCOVERED THIS WEEK
None this week.
PART 2: CANCELLED MARKS
(Standard disclaimer: Always double-check these words and phrases before using them in your designs, to make sure there isn’t a separate registration that is still live and active. Some marks have multiple registrations!)
A BIG DAY
ANOTHER DAY ANOTHER DOLLAR
AWESOME WIFE – All “awesome x” marks were owned by Neat Print Inc.
BLACK GIRLS GOT THE JUICE
DO SIMPLE BETTER
GET HIGH ON THE FLY
HAPPY * [removed from spreadsheet]
I GOT GRIT
IT’S IN YOU
LICENSED TO POSSESS CARRY FIREARMS
MY PREEMIE ROCKS
NO RETREAT. NO RESERVES. NO REGRETS [sic]
NORTHERN CALIFORNIA GROWN
NOTHING BUT AMAZING
PEACE LOVE YOGA * [removed from spreadsheet]
WE’RE POPPIN’ BOTTLES
YOU ARE MY SUNSHINE * [removed from spreadsheet with much joy!]
PART 3: SPECIMENS OF NOTE
Here’s the specimen for JESUS IS SUPERCALIFRAGILIS TICEXPIALIDOCIOUS. It’s everything I hate in a specimen. The phrase is thrown ornamentally on the front of the hoodie, there’s a fake-looking hang tag that looks like it came out of someone’s home printer. But to make things worse, “supercalifragilisticexpialidocious” appears in its entirety without a space on the front of the hoodie, but on the paper tag, it’s broken with a dash after “tic”. Neither of which matches the spacing in the mark. (And … is that font just plain Arial? And was it warped using Word Art in MS Word?)
[sic] = The mark contains a spelling, spacing, grammar, or punctuation error. The error is left as-is.
[removed from spreadsheet] = The cancelled item had been on my spreadsheet of marks, and has now been removed.
Note: This is a curated list, and may not include all marks that affect you or your business. All opinions expressed in the snark are my own.
As always, the new marks have been added to my ginormous spreadsheet; please check it out for a shockingly large list of registered trademarks!