First thing: DON’T PANIC! This is a list of brand new applications for trademarks, NOT a list of marks that have been fully registered. For all of the marks on this list, someone has submitted some paperwork to the USPTO, and the folks at the USPTO have put the information into their system, and assigned a Serial Number (for easy tracking and reference). At this point, these will all sit in limbo for 6 to 9 months until they’re assigned to an examining attorney.
Many of these are incomplete from the get-go, or will be abandoned, or will be rejected. And some are for some really weird goods in their category. So check the “Goods and Services” tab on any mark of concern to see what it intends to cover! I’ve gone with the most-often used classes for crafted goods.
(Some of these are also legitimate brand names! I’ve included them on this list because those brand names are also words or phrases that may be used on the goods in question by crafters and makers.)
I’ve made bold the ones that seem particularly concerning to a lot of crafters.
Class 009: Electrical Apparatus & Digital Products
Includes: downloadable image files, computer software, computer fonts, downloadable music, computers, media players, and a whole lot more.
AMBITIOUS BLACK GIRL
DEFY
DIVINE EMPRESS
LONE WOLF
SEW CLEVER
STARRY FOREST
Class 014: Jewelry
Includes: jewelry (rings, necklaces, earrings, bracelets, etc.), key chains, clocks and watches (except smartwatches), cuff links, jewelry boxes, and more.
AFFIRMING MY______ [the blank line is part of the mark]
DATE ME
JEWLR
LONE WOLF
MAMAGER
NIGHTMARE!
STRONG HEARTS
Class 016: Paper Goods & Printed Matter
Includes: greeting cards, pens, books, planners, journals, envelopes, decals and stickers, bags for packaging, gift wrap, and more.
ABOVE AND BEYOND
AMERICAN GIRL [applicant is the doll company]
BROKE ASS LIFE
COPS ARE OPPS
HELLO BASEBALL
JC IS THE OG
KILLER CARDS
LIVE DANGEROUSLY, HAVE FUN, DON’T DIE
PAPER GIRLS
SEW CLEVER
Class 018: Bags & Leather Goods
Includes: luggage, carrying bags, animal collars and clothing, infant slings, wallets, umbrellas, saddles, and more.
FASHIONABLE AND UNBOTHERED
LE CITY
LONE WOLF
NIGHTMARE!
PEEKABOO
Class 020: Furniture
Includes: furniture, non-metal signs, pillows, picture frames, storage containers, mirrors, non-metal letter boxes, window shades, and more.
MY FAVORITE CHAIR
ORIGINAL BARN
SEASONS AND SKY
Class 021: Housewares & Glass
Includes: drinking glasses, cups, mugs, insulated flasks, cookware, pots & pans, cutting boards, oven mitts, and more.
ASPIRE
BEST. COFFEE. EVER.
BOUGIE VINO
LET ME MANSPLAIN THAT
LIVE DANGEROUSLY, HAVE FUN, DON’T DIE
LIVE LIFE KOOLER
LONE WOLF
NIGHTMARE!
OVERNIGHT OATS CONTAINERS WITH LIDS
Class 024: Textiles & Household Linen
Includes: flags, towels (bath, tea, dish, beach, etc.), pillowcases, curtains, blankets, textile place mats, tablecloths, and more.
NIGHTMARE!
PILLOW STRAP
TACOMA
Class 025: Clothing
Includes: shirts, sweatshirts, baby bodysuits, cloth bibs, undergarments, aprons, shoes & socks, and so much more.
BROKE ASS LIFE
DON’T TURN BACK NOW
EMBRACE THE SUCK
FAITH OVER HUSTLE
FASHIONABLE AND UNBOTHERED
GET GROOVY
I’M SO MENTALLY STABLE IT’S INSANE
LET ME MANSPLAIN THAT
LIFE IS JESUS
LIVE DANGEROUSLY, HAVE FUN, DON’T DIE
LOBSTER NATION
LONE WOLF
LOVE IS…
LOVE YOURSELF
MEAN BUT FUN
MIND BODY SOUL
MONEY BABY
MOTIVATED BLACK MAN
MY HANGOVER HOODIE
NEPOTISM
NIGHTMARE!
NO EXCUSE
QUEEN OF DIAMONDS
SALTY BALLERS
TEAM UGLY GANG
THE BOSS OF ALL Y’ALL
YOU MATTER.
Class 028: Toys & Games
Includes: toys, games, dolls, party hats, sports equipment, Christmas tree decorations, and more.
COUCH POTATO SALAD
DIVINE EMPRESS
IF YOU KNOW YOU KNOW
LONE WOLF
NEVER FINISH EARLY
YES AND
Note: This is a curated list, and may not include all marks that affect you or your business. All marks are Drawing Code 4, meaning they are plain text without any required style, color, or font.
If one of these applied-for marks affects your business or brand, it’s never too early to file a Letter of Protest! You’ll need to create a MyUSPTO account to submit an LoP. It’s a handy account; you can also keep a list of applications of interest, and get an email any time there’s activity on that application!
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