We have a totally average 620 newly registered trademarks in class 025 this week, but a whopping 713 previously registered marks were cancelled! Plus 186 applications were abandoned before they made it through the process, so overall, the numbers for the week are pretty tasty.

Note: The marks in part 1 are now fully registered and active! These lists are compiled from the Trademark Official Gazette, which publishes lists of the newest registered marks every week. (Some of these are legitimate brand names! I’ve included them on this list because those brand names are also words or phrases that may be used on the goods in question by crafters and makers.)

PART 1: NEW REGISTRATIONS (PRINCIPAL REGISTER)

AGGRESSIVE GENTLEMEN – A bit of an oxymoron.
AIRTIGHT – My hopes for all of your alibis, basketballs, and submarines.
ANTI-DISCRIMINATIONIST
BROWN AND BREASTFED
CHILL MOMMA – Goods: socks.
DIAPER DIVAS – I believe babies should not be labeled as divas, studs, sexy, ladies’ men, or any of that crap.
DO HAPPY, GET HAPPY
EMO COWGIRL – AKA country musician Megan Moroney. Here’s her “Tennessee Orange.”
EPIGRAM – “A short saying or poem that expresses an idea in a clever, funny way.”
FAITH OVER HUSTLE – What if I don’t want either one?
FANG
FLORIDA DRIP – Yeah, I knew a few drips when I lived in Florida.
FOR LOVERS ONLY
GENDER FLUID – Whaaat? This is like registering “HETERO” or some shit as a trademark. Booooo.
GOT PURPOSE?
HALF-GIANT – Feels more like a D&D character than a trademark.
HAPPY POTATO – An actual brand with a really great mission.
LIFE’S TOO SHORT TO PEDAL – I’ve been thinking about getting an e-bike. Any recommendations?
LOVE U BUNCHES
MAKE ME TREMBLE – But, y’know, in a good way.
NEWBIE – Never a bad thing to be; it means you’re trying something new!
NO ONE
PROUD TO BE A LOCAL
RED BLOOD BLUE COLLAR – Never sure why people have to clarify that their blood is red. Everybody’s blood is red!
SHE MAKES NO EXCUSES – Not even when she burps or farts!
SHE-RA – But you weren’t using this anyway, right?
TEXT ME WHEN YOU LAND
THE HIGHWAYMAN – Appears to be a cover band? Not the 1906 Alfred Noyes poem.
WHAT A DAY. – Ugh, right?
WILD & FREE

I love how short this list is, compared to the cancellations below!!

PART 1-B: NEW REGISTRATIONS (SUPPLEMENTAL REGISTER)

BATTING PRACTICE

PART 1-C: OLDER REGISTERED MARKS I DISCOVERED THIS WEEK

None found this week!

PART 1-D: MY FAVORITE ILLUSTRATED MARK OF THE WEEK

It’s gotta be this illustration from owner Crazy Cones; I’ll let them describe it in their own words. “The mark consists of the image of a sentient cartoon ice cream scoop with an angered, manic facial expression carrying over its head an ice cream cone that has the end of it broken off with action lines indicating the broken end is falling. The scoop of ice cream is running with its left leg out. On top of the scoop of ice cream is a cherry with a dazed expression.”

PART 2: CANCELLED MARKS

(Standard disclaimer: Always double-check these words and phrases before using them in your designs, to make sure there isn’t a separate registration that is still live and active. Some marks have multiple registrations!)

ABOVE AVERAGE
BABY SAYS
BAD ASS ACADEMY
BLACKLIST
BLESSED BEYOND MEASURE
BORN TO BUILD
BRUJAS
CAT AND MOUSE
CHASING VICTORY
CURLY PRINCESS
DO WORK THAT MATTERS
DOGGONE GOOD LIFE
DON’T BE A GASHOLE
ELEVATE & CELEBRATE
FEMININITY
FIGUREHEAD
FOR THE LOVE OF GOD
FULLY ROCKIN
GASOLINE LIFE
GRADUATES
HAPPILY NEVER MARRIED
HAPPY LIFE
HARLEEN QUINZEL [removed from spreadsheet] – Registered by a company in China in February 2024; DC Comics submitted a petition to cancel in March; the registrant missed all deadlines to respond, so this sucker just got cancelled. But … um … don’t use this.
HIT IT HARD
I LOVE THIS CITY
I WOKE UP IRISH
IF U THINK I GOT SASS U SHOULD MEET MY…
IT’S MOVIE TIME
KILO = 2.2 POUNDS
LIFE MADE BETTER
LIVE AF
LOVE & TRUTH
MARRIAGE IS DOPE
MAY DOG BE WITH YOU.
MUTT LIVES MATTER [removed from spreadsheet]
ONLY REAL GAINS
POOBAH
PROHIBITED
REAL WOMEN. REAL FOOTBALL.
RIGHT HERE RIGHT NOW
RUNNING UNDER THE INFLUENCE
SALTY SWAGGER
SEX DRUGS & BLUEGRASS
SNOOZER LOSER
SOME WORDS ON A SHIRT
SORRY ‘BOUT YOUR LUCK
STICKY ICKY
STOP STUFF
SUPABROKE
THANK WEED
THE GRIDIRON IS MY OFFICE
THIS MODEL EATS A LOT
TRIBELESS
UNAFRAID UNASHAMED UNSTOPPABLE
US LIFE
VERDAD
VOICE OF PEACE
WAG LIFE
WANT VS NEED
WE’RE STILL HERE
WILL TRAVEL FOR VEGAN FOOD
WONDER GIRL

PART 3: ABANDONED APPLICATIONS! 🎉

Here are the applications that were abandoned this week in class 025, with mark drawing code 4. The most likely cause was the applicant not submitting corrected, updated, or informative material by the USPTO’s deadline. Ding, dong, these witches are dead! 🪦

[sic] = The mark contains a spelling, spacing, grammar, or punctuation error which does not appear to be wordplay. The error is left as-is.
[removed from spreadsheet] = The cancelled item had been on my spreadsheet of marks, and has now been removed.

Note: This is a curated list, and may not include all marks that affect you or your business. All opinions expressed in the snark are my own. All snark is intended for entertainment purposes.

As always, the new marks have been added to my ginormous spreadsheet; please check it out for a shockingly large list of registered trademarks!

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