We have just over 800 fresh new trademarks this week, and I have to scroll through them while working around a very poorly-placed cat. We have a strong new-to-cancel ratio this week, though: 431 cancelled marks! Most of them still appear to be actual brands and actual slogans, while the USPTO is clearing house of old pre-2003 marks (or whatever it is they’re doing).
PART 1: NEW REGISTRATIONS
101% – Goes onto the spreadsheet just below “100%” … guess next up we’ll get the classic 110%?
ALLYOUCANEAT – Oh no, here’s hoping this isn’t another week of WordsCrammedTogether.
BE EXOTIC
BEANIE SEASON
BEAUTY COMES IN ALL SHAPES AND SIZES – Ah, the classic “make a very common phrase your slogan” technique.
BLEED SOCCER
DISHEVELED DIVA
DIXIE LIFE – But you weren’t using “dixie” anyway, right?
ENDANGERED SPECIES
FEAR NOT
FIRE POWER
GAME-R – I’d read this out loud as “game arr.” Will they go after anyone using GAMER? No way to know yet.
GIVEASHI*T – The asterisk replaces an R; the website is “giveashirt.net”. Clever!
GO BY BIKE – I would if the USA had the infrastructure, my friend.
HOT GIRLZ – But you weren’t referring to grown women as “girlz” anyway, right?
I’M A VERB. ALL ACTION. – I can take a noun and bend it. VERB! That’s what’s happening!
INTO THE STORM
K – Covers shirts & hats for fundraising, and must be in reference to baseball/softball.
KEEP LOVE ALIVE
KNUCKLEHEADS – The goods are mostly children’s clothes. Do people call their kids knuckleheads these days?
MORE THAN A VOTE
N.I.C.E – Yes, the mark is missing a period after the E. Will they go after folks who just use NICE? That wouldn’t be very nice.
NJ FOREVER
NOVA
OUR FLAG MATTERS
PURTY – Amazing how one word can give me a flashback to being in the musical “Oklahoma” over 30 years ago.
RUTHLESS & TOOTHLESS
SHUT THE CLUCK UP
SMILE SQUAD
SURF LOUNGE REPEAT
SWEET N’ JUICY – Some people hate the word “moist”; I’m not a fan of the word “juicy.”
TOTALLY TWEEN – Would a tween wear this? Do they even like being called “tweens”?
WE SURVIVED ADULTHOOD
WEDDING CAKE
WORK HARD. PLAY HARD. SLEEP HARD. – I can definitely do the last two out of three.
YAAAS – Nooooo!
PART 2: CANCELLED MARKS
(Standard disclaimer: Always double-check these words and phrases before using them in your designs, to make sure there isn’t a separate registration that is still live and active. Some marks have multiple registrations!)
A FIT WOMAN IS A POWERFUL WOMAN
ABSINTHE – I’ve never tried absinthe; I’m kind of afraid of it. I also don’t like licorice or licorice-adjacent flavors.
ASCEND
BABY GENIUS
BIG AMERICAN MAN
BIKER CHICK
BLACK MAGIC – I hear your naaaaame, and I’m aflaaaaaame…
DELIRIOUS
FEROCIOUS CHIK
FIZZ
GRANNY’S LOVE
HOT SPOT
I LOVE TO EAT – A phrase after my own heart.
INCHES
LEGENDS IN OUR OWN MINDS
LOVE THY NEIGHBOUR
LOVE WHERE YOU CAME FROM
MIND GAMES
MY BIRTHDAY PARTY
NO RESPECT
PAPER DOLL
PARADISE NATION
POINDEXTER – I always feel bad for people with the actual last name Poindexter. It was Karen before Karen became Karen!
RIVER GUIDE
RUFFIAN – Don’t let these cads near the poindexters!
SLEEP CLUB
THE CAT’S PAJAMAS – Right up there with the bee’s knees for fun phrasing. 23-skidoo!
TIC TAC TOE
ULTRA GIRL
WOMEN WANT ME FISH FEAR ME
Note: This is a curated list, and may not include all marks that affect you or your business.
As always, the new marks have been added to my ginormous spreadsheet; please check it out for a shockingly large list of registered trademarks!
